If you love sportswear, you’ll love that Lululemon is coming. This high end sportswear brand is opening its first menswear store in SoHo. The store, at 127 Prince Street is hoping to get into the men’s fitness market with yoga wear, cross training apparel and running items.

As Felix Del Toro, the Senior Vice President and Head for Men’s Design for Lululemon told the Daily News, “SoHo offers a very specific shopping experience tailored to men’s activities. It’s inspiring to see the fitness scene grow and evolve in New York.”

He continued, “We’re thrilled to open our first men’s standalone and think that it’s the perfect place for this journey to begin.”