Here is some exciting news. Trader Joe’s has arrived to Soho as of May 18 at 233 Spring Street.
In another piece of exciting news, Gucci has a new SoHo store. Interestingly, understanding that this generation does the vast majority of their shopping online, Gucci is working to combat this with their new store. As their chief executive Marco Bizzarri explained, he thinks that shoppers are bored by typical stores and boring websites. The new store at 62 Wooster Street is their attempt to spice things up. As he said, “The younger generation [isn’t] interested in the retail experience because the retail experience is not interesting.”